AM Gamification: AM Game Design Steps – Operationalizing the AM Framework
Mastering Asset Management Decisions
This article builds on the previous article, AM Gamification: Foundations of AM Game Design – The Pregame Phase, and advances the Asset Management (AM) Gamification microburst series established in the following articles:
This microburst complements the prior one on AI in AM, all part of the Mastering Asset Management Decision Making mega-series. The objective of this series is to illuminate pathways for built infrastructure asset management.
Why this is so important: Traditional sources of funding and investment are under excruciating pressure, with built infrastructure budgets being cut or constrained at the same time deferred maintenance backlog projections are nearing growth inflection points.
This is a doomsday scenario for all executives and managers of built infrastructure portfolios—including buildings, utilities, structures, infrastructure, and civil works. It means that owners of these portfolios must think smarter, not just harder, to avoid serious consequences.
The Mastering Asset Management Decision Making mega-series seeks to give owners a fighting chance—it introduces viewpoints, techniques, and pathways to fix root causes instead of just band-aiding symptoms.
The fix is simple, but it requires change: viewing asset management as a management discipline. The doomsday scenario is just one Course of Action (COA)—unfortunately, this COA is too often the default, status quo option. If, as an organization, you are not evaluating future performance risks embedded in holistic built infrastructure investment strategies, then this is likely the path you are on. Mastering Asset Management Decision Making can change this. The technique to make this change, introduced in this microburst, is gamification predicated on the following assumptions covered in the previous article and repeated here:
The organization seeks to systematically improve overall performance, viewing disciplined asset management as the means to do so. This is a 1st-tier Executive Decision that defines the organization’s approach to asset management.
The organization intends to use an ISO 55000/1-conforming AM Framework to manage assets—current conformance is not required to begin the AM Game, only the intention to pursue it.
A maturity assessment of the organization’s AM capabilities will be performed to guide AM Framework implementation, including AM Game development through 2nd-tier Executive Decisions.
The organization aims to digitize the AM Framework and digitalize AM decision making via an Agentic AM Framework that is simultaneously used to design and activate the AM Game.
Built infrastructure asset management gamification is a journey that will take a few years to implement—a small fraction of the lifespan of the assets in any organization’s built infrastructure portfolio. I invite you to continue reading to learn how AM Gamification can be the breakthrough your organization needs to avoid the doomsday scenario of underinvesting in built infrastructure, that leads to cataclysmic, cascading impacts on your organization’s success.
Topics Covered in the Article
The concepts of winning and success: Grounding AM Game victories in ISO 55000 principles and AM Framework operations.
AM Game design pregame stage’s role: Establishing assumptions, maturity assessments, ontologies, and IT/AI integration.
AM Game design domains and objectives: Tailoring steps for Asset/Portfolio, AM, and AMS domains with forecasting, performance targets, and evaluations.
AM Game design – Learning to play leading to maturity, and game evolution: Incorporating dynamic play, extensibility, continual improvement, and up-leveling.
Prediction of AM Game evolution: Shifting from reactive to predictive evolution using ISO 55001 requirements.



